Market Report
Dutch City Hotel Index
The Dutch Hotel City Index, a joint publication by Horwath HTL and ABN AMRO, ranks Dutch cities based on their hotel investment climate.
The analysis encompasses six categories: hotel demand, supply, sustainability, economy, demographics, and real estate. Only larger cities with at least three hotels of 100 rooms or more were included in the study.
Methodology
Hotel Demand: Assessed using occupancy rates and average room rates, including the impact of tourist taxes.
Hotel Supply: Evaluated current and future supply, hotel density, and the impact of hotel policies.
Sustainability: Examined the share of certified hotels, CO2 emissions per guest per night, and staygreencheck scores.
Economy: Analyzed GDP growth and the number of companies.
Demographics: Reviewed population growth and job creation.
Real Estate: Focused on hotel transactions and investment activity.
Key Insights
Hotel Demand
- Amsterdam: Highest average room rate (€162) and occupancy rate (87%) in 2018, with a 5.2% increase in ADR.
- Rotterdam: RevPAR increased by 10% due to a €6 rise in ADR and a 3% increase in occupancy.
- Utrecht: Demand exceeded supply, presenting an opportunity for new developments.
Hotel Supply
- Amsterdam: Restrictive hotel policies are likely to limit supply growth from 2020, encouraging investment in surrounding areas.
- Haarlemmermeer: Notable growth in supply and demand, with a 20% increase in room supply.
- Utrecht: Significant room supply growth (70%) expected, but with a restrictive policy in place.
Sustainability
- Utrecht: Highest percentage of certified hotels (38%), indicating a strong commitment to sustainability.
- Haarlemmermeer: High average CO2 emissions but a strong staygreencheck score.
Economy
- Amstelveen: Highest GDP growth (4.2%) in 2018, boosted by airport developments.
- Almere: Strongest GDP growth (4.6%) among Dutch cities.
Demographics
- Almere: Highest population growth rate (1.5%).
- Utrecht: Notable increase in job opportunities and population growth.
Real Estate
- Amsterdam: Highest transaction values, despite a decrease from €821 million in 2017 to €601 million in 2018.
- Rotterdam: Significant increase in transaction value, doubling from €53.9 million in 2017 to €156.1 million in 2018.
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