John Fareed
Managing Partner, Los Angeles, USA
John Fareed is the Global Chairman of Horwath HTL, where he is responsible for leading the global brand and managing the firm's offices in the Americas.
Bio
John has over 30 years of experience in providing consulting services to a diverse clientele, including Fortune 500 companies, global brands, lenders, developers, REITs, management companies, investors, owners, attorneys, and insurers. His consulting expertise is concentrated in the areas of asset management and strategic market planning, with a particular focus on new openings, repositionings, and turnarounds. Furthermore, John provides expert witness and litigation support services within the hospitality, tourism, and leisure sector.
John's accomplishments have been widely recognized. The Hospitality Sales and Marketing Association International (HSMAI) named him one of the "Top 25 Extraordinary Minds in Sales and Marketing." In 2024, the International Hospitality Institute (IHI) named him among the "100 Most Influential People in USA Hospitality and Travel." Additionally, John serves as Global Chair Emeritus of the International Society of Hospitality Consultants (ISHC) and as a member of the Board of Trustees for HSMAI's International Foundation.
John Fareed holds a Master of Science degree from the School of Hospitality Management and Tourism at the Dublin Institute of Technology (now known as Technological University Dublin) in Ireland. Furthermore, he holds a Hotel Real Estate Investments and Asset Management Certificate from Cornell University and professional designations from both the International Society of Hospitality Consultants and the Hospitality Sales and Marketing Association International.
Expert insights
Cutting edge analysis.
Lifestyle hotels: the ultimate network impact move
Even if they don’t always generate the highest returns, they contribute by making the broader portfolio more relevant and appealing – especially to younger, experience-driven travellers. In many ways, lifestyle brands are the front-facing ambassadors of modern hospitality, bringing energy, identity, and fresh perspective to the mix.
What we learned at ALIS CALA 2025: Day 2
The debut of ALIS CALA 2025 marked a significant milestone for the hospitality industry in the Caribbean and Latin America. Merging the former CHRIS and HOLA conferences, this unified platform brought together more than 100 hospitality leaders, investors, and developers in Coral Gables, Florida to chart the future of travel and investment across the region.
Resilience in Paradise
Global leisure travel patterns are undergoing a notable realignment as economic and political headwinds emanating from the United States redirect international tourists toward more accessible and stable destinations. The Caribbean, in particular, has emerged as a prime beneficiary of this shift. Factors such as U.S. trade tariffs, policy uncertainty, and geopolitical tensions have dampened the appeal of U.S. travel for many overseas visitors, resulting in a “travel diversion” effect in which sun-seeking travelers opt for Caribbean getaways over U.S. holidays. At the same time, the Caribbean region’s robust tourism recovery and relative political stability have positioned its islands as attractive havens for both vacationers and investors.