Hospitality

Dream big. We will help you with the rest.

The worlds' best industry explained.

000k

New hotel rooms opening in 2025

00%

New Hotel Projects Categorised as Luxury

0k

New Global Hotels In Development

Our approach

Independent. Insightful.


Deep Industry Insights

Our experts have worked in Hospitality for many years, amassing a wealth of knowledge and experience that we bring to all our projects.


Client Results

Our focus is always to achieve the best outcome for the client, whatever that outcome is. Our advice is always impartial and independent.


Global Strategy Thought Leaders

Horwath HTL experts can be found speaking at over 100 events a year. Often quoted, we produce many pieces of high quality research and work with many universities and industry bodies to solve industry-wide problems.


Institutions

Horwath HTL have been asked to work on governmental projects to promote and inspire the next generation of industry solutions.

000+

Experts

00k+

Projects Completed

000+

Years in Operation

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Global Offices

Horwath HTL

Insight

The Brand Bubble: Navigating an overloaded market

The rapid expansion of brands has created a saturated market. Consumers often face difficulty distinguishing among similar offerings, leading to what has been described as a “sea of sameness.”

Capabilities

Creative solutions

Clarity in a complicated world.

Strategy and Planning

It can be hard to know what the right move is. We understand the path ahead, let us help you succeed.

Growth, Sales and Marketing

Do more with what you have. Get your focus and resources to the right place.

Operational Support

What gets measured gets done, so start measuring. We show you the standards, then help you smash through them.

Valuation and Transaction Advisory

When there is a deal to be done, you may only have one chance. Let's get it right.

Sustainability

Sustainability and financial performance are two sides of the same coin. Future proof your assets.

Research

Expert insights

Cutting-edge analysis.

Viewpoint

Local roots, global scale: five key drivers of management company consolidation

The post COVID recovery did more than repair the U.S. hotel industry – it reshaped where value is being created and who is best positioned to capture it. Nowhere is that clearer than in the Sunbelt and its collar markets, where demographic shifts, corporate relocations and “year round leisure” have combined to produce outsized and often resilient hotel performance.

Bryan Younge
Bryan Younge
Managing Partner, USA
Viewpoint

Five drivers of hotel management company M&A in the Caribbean & Latin America (CALA) region

Independent hotel management companies are experiencing a period of accelerated growth across the Caribbean and Latin America (CALA), including Mexico. What was once a fragmented landscape of small, entrepreneurial operators is evolving into a dynamic ecosystem of increasingly sophisticated regional platforms — and capital providers are taking notice. For owners, investors, and lenders, the trend is not simply about operational preference. It reflects deeper structural forces reshaping the region’s hospitality sector: the need for local expertise, the pursuit of scale, the rapid modernization of technology and processes, and the growing demand for transparency, professionalism, and liquidity. Together, these drivers are creating a compelling case for independent operators as credible, aligned, and value‑enhancing partners for capital.

Dr. Clay B. Dickinson
Dr. Clay B. Dickinson
Managing Director, USA
Viewpoint

The campus as destination

How universities can use hospitality discipline to strengthen enrollment, revenue, and long-term resilience A university campus is one of the most complex real estate products in most markets. It is a learning environment, an employer, a cultural institution, a civic landmark, a landlord, a transportation network, a public realm, and in many towns, the closest thing to a year-round destination resort. Yet most universities still manage the campus experience as a set of separate functions rather than as a single, intentional “arrival-to-departure” journey.

Bryan Younge
Bryan Younge
Managing Partner, USA
Viewpoint

Beyond hotels – luxury rentals rewrite travel playbooks

Luxury travel is evolving, and the traditional divide between five-star hotels and private residences is quickly disappearing. In destinations such as Park City, Utah, travellers now expect the comfort and scale of a home combined with the seamless service of a luxury hotel. At the same time, hotels are embracing a more residential feel – prioritising space, privacy, and thoughtful design. In a new article for Branded Residential, Bryan Younge explores these themes.

Bryan Younge
Bryan Younge
Managing Partner, USA
Viewpoint

Unlocking hidden value through creative asset management in hospitality

In today’s hospitality landscape, asset managers face a triple squeeze: rising construction costs, escalating labor expenses and flattening ADRs. At the same time, hotel guests demand more personalized, differentiated experiences. In this climate, underutilized spaces — breakfast rooms, lobbies, parking lots — aren’t just dead weight. They’re latent assets waiting to be activated.

Jessica Santos
Jessica Santos
Analyst, USA