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Every assessed value on a hotel asserts that it can fill its rooms at a given rate and cost. This paper shows a repeatable test, run on three disguised hotels in Minnesota, Texas and Vermont, of whether an assessment asks for performance the hotel has never achieved.

New Zealand’s hotel market continued to grow in September, although the gains were increasingly concentrated in internationally exposed markets. Occupancy, room rates and RevPAR all improved at a national level, but the month also showed a clearer divide between markets benefiting from inbound demand and those more reliant on domestic travel. Download the report below to read our full analysis and regional highlights.

A hotel management company is worth what the hotels behind its fees will keep paying. Learn how to read competitive position, contract survival and owner economics, then turn them into a defensible multiple, with a hypothetical worked example of a downside case.

Branded hotels in Germany, Austria and Switzerland have reached a new high: 4,287 chain hotels with 552,132 rooms now account for 39% of the region’s room supply. The DACH Hotel & Chains Report 2026 ranks the leading groups and brands, maps the development pipeline and explains what drives hotel investment and performance across the three markets. Data as of 30 June 2026.

August 2026 results showed mixed hotel performance across the country. National RevPAR increased by 10.2% year-on-year, with growth driven solely by strong performances in Queenstown, Auckland and Christchurch. Other key markets recorded either declining RevPAR or only modest year-on-year growth. Download the report below to read our full analysis and regional highlights.

This executive perspective is tailored specifically for destination management leaders, tourism boards, municipal authorities, and travel technology advisors. It delivers actionable strategic intelligence, architectural frameworks, and operational roadmaps designed to guide DMO transformation, data governance, and AI integration across local, regional, and national tourism ecosystems

The China Hotel Industry Study, jointly published by the China Tourist Hotel Association (CTHA) and Horwath HTL, is an authoritative annual statistical publication on China’s hotel industry. First published in 2003, it has been published for 24 consecutive years. In 2026, the study collected responses from 1,321 hotels, covering nearly 357,573 guestrooms and more than 437,310 food and beverage seats. The study provides comprehensive insights into hotel operating and financial performance across dimensions including star rating, management model, room rate segment, and city tier. It enables hotel operators to benchmark performance, identify strengths and areas for improvement, and support budgeting and operational decision-making. It also provides valuable market insights for hotel owners, investors, and industry professionals to inform investment and asset management decisions. Based on the internationally recognized Uniform System of Accounts for the Lodging Industry (USALI), the study continuously aligns with international hotel accounting standards, supporting the development of data-driven practices and benchmarking across China’s hotel industry.

The data as published in the report is based on the economic forecast by Deloitte Access Economics for the June 2026 quarter, historical hotel performance from STR as of June 2026, as well as historical tourism data available as of March 2026, including forecasted domestic and international visitation from Tourism Research Australia (TRA) as at December 2025, which has been adjusted by Horwath HTL.

This report is tailored specifically for strategic advisors, institutional investors, developers, and key stakeholders across the hospitality, tourism, and real estate sectors. It delivers actionable market intelligence, performance benchmarks, and pipeline analysis designed to guide high-level capital deployment, asset positioning, and strategic decision-making throughout the region.

This report is tailored specifically for strategic advisors, institutional investors, developers, and key stakeholders across the hospitality, tourism, and real estate sectors. Horwath HTL delivers actionable market intelligence, performance benchmarks, and pipeline analysis designed to guide high-level capital deployment, asset positioning, and strategic decision-making throughout Mexico.

New Zealand’s hotel market recorded another strong month of growth in July, with nationwide RevPAR increasing 14% year-on-year. Download the report below to read our full analysis and regional highlights.

China’s hotel market is entering a consolidation phase, with 1,900+ midscale-and-above hotels rebranded or de-branded in 2025 as competition shifts from new openings to performance, retention, and brand-property fit.

The 2025 China Hotel Industry Investment and Asset Management White Paper examines how China’s hotel sector is transitioning from expansion-led growth to a new phase focused on existing-asset optimization, professional operations, and long-term value creation. Drawing on extensive industry data and feedback from leading institutional investors and hotel asset owners, the report provides an in-depth analysis of hotel development, asset management, renovation, digital transformation, transactions, and exit strategies. It highlights the growing importance of refined operations, efficient space utilization, flexible management models, and data-driven decision-making in improving hotel profitability and asset performance. The report also explores changing investor preferences, the rise of franchising, increasing demand for hotel renovations, and the evolving role of financial exit channels such as asset sales and REIT-related structures. It offers practical insights for investors, owners, operators, and industry professionals seeking to navigate China’s changing hospitality investment landscape.

The national Hotel Market Sentiment Survey aims to provide judgments and predictions on the future insight for Chinese professional hoteliers. This survey is the 45th industry survey conducted by Horwath HTL on the Chinese hotel market, focusing on expectations for performance in Q3 of 2026 in terms of occupancy rate, average daily rate, and total revenue. We compared and analyzed the historical sentiment indices to effectively present the market‘s performance expectations for the hotel industry in different regions of China. In the performance expectations section of the survey, the sentiment index presented reflects the market‘s expectations for overall performance. The index ranges from -150 to +150, where “-150” indicates a very pessimistic performance expectation of the market, “0” indicates a neutral outlook, and “+150” indicates a very optimistic market performance expectation.