The strategic consulting for Westin Hotel owners focused on optimising operational performance, enhancing brand positioning, and ensuring long-term profitability. Our consultants were engaged to provide actionable insights and strategies that would align the hotel with both market trends and the brand’s standards of excellence, ultimately driving revenue growth and improving guest satisfaction.

The process began with a comprehensive analysis of the hotel’s current operations, including an assessment of financial performance, service quality, and customer feedback. A detailed market study was conducted to understand the competitive landscape, local demand dynamics, and emerging trends in the hospitality sector. This enabled us to identify key opportunities for differentiation and positioning within the luxury hotel market.

Financial modelling played a key role in identifying areas for operational improvements and investment. Our team reviewed cost structures, revenue streams, and profitability metrics to determine areas where efficiencies could be gained without compromising on the quality of service. We also conducted sensitivity analyses to forecast the impact of various market conditions, such as seasonality, economic fluctuations, and competitor strategies.

A significant component of the strategy was to refine the guest experience and service offerings, ensuring they aligned with Westin’s brand promise of wellness, comfort, and rejuvenation. Recommendations included enhancing wellness-related amenities, improving service delivery, and incorporating more personalised experiences to increase customer loyalty and satisfaction.

The final strategic recommendations provided a clear roadmap for the Westin Hotel owners, covering operational improvements, marketing strategies, and revenue optimisation techniques. By aligning the hotel’s operations with both brand standards and evolving market demands, our work helped position the hotel for sustained success and growth.

Project Location

Lima, Peru