HOTCO announces dates for live meeting in 2021

HOTCO announces dates for live meeting in 2021

Date: November 18, 2020

HOTCO is back!! We are delighted to announce that the premier hotel investment conference for the CEE region has announced new dates for 2021. The event, held every year in Budapest will be returning March 22-23 for an in-person event. Marius Gomola, event organiser and MD of Horwath HTL, Hungary has a few fiery words to say.

“We are living in unprecedented times and such require unprecedented measures.

I am reaching out to you personally as I am flabbergasted by the timidity of the travel industry in seemingly hesitating to take action in rebuilding. If the industry waits for others to take matters into their hands, be it by (more) government handouts, airline frequencies, destination management promotions, border relaxations or OTA initiatives, we might be waiting until eternity or go out of business faster than we could spell the word bankruptcy.

HOTCO is not waiting! We are busy identifying exemplary leaders and seeking out the doers in the industry to have them on stage and provide guidance in this era of unexpected darkness. We will bring the hotel investment community of the HOTCO region together again to network, engage and boost business activity.

With our supporters, HOTCO will celebrate its 5th anniversary in a riotously fun, but safe opening gala (honestly, people seem to have even forgotten how to have a great time!). For our online participants, while we can only promise virtual catering, we will surprise you on screen.

Be part of “the” industry event to help kickstart 2021 with the ammunition required for drafting the blueprint for your rebounding success. Be with us and secure new business and contribute to the acceleration of the travel sectors recovery.”

Some of the subjects HOTCO 2021 could address:

  • Owners at operators’ throats
  • Operators and owners at insurance companies’ throats
  • Bankers at owners’ throats
  • Developers at lessees’ throats
  • Hotel companies at their own throats as travellers are home-office bound
  • The travelling public at each other’s throats for going mental being stuck at home
  • Influencers at followers’ throats to finally meet in person

But in reality HOTCO 2021 will cover:

  • How to stay in business and keep your asset
  • How to convince banks to play a supportive role in revitalizing your hotel
  • Where do investors put their money now
  • Why hotel and resort developments should not stop
  • Who is financing hotel projects
  • How to outsmart aggressive buyers and exit with pride
  • What is the fair value of hotels and resorts
  • When to expect distressed acquisition opportunities
  • Digitalization and how to reap its benefits
  • Rise of resorts and how to turn them into solid profitable businesses
  • How to introduce residential sales to boost resort development IRR
  • Is Zoom the new threat to MICE events and the hotel industry at large
  • Conference centers and their model for survival
  • How should thermal resorts capitalize on the rise of health consciousness and fear for safety
  • Golf as conduit to health and wellness
  • Attractions fill hotels, but how to turn hotels into attractions
  • Why all owners need asset managers and why aren’t they on board yet
  • What to and not to expect from airlines, railways and ships in getting guests to hotels
  • Winning strategies of key industry players in CEE/SEE/CIS/RUSSIA/Caucasus
  • Iconic keynote speakers to reflect on what made them stronger and where they are heading at the helm of their companies