HOTCO 2019 Launches in Budapest with a Record Number of Delegates

Date: January 21, 2019

Budapest, January 21, 2019

Today sees the start of the very first hotel investment event of 2019, HOTCO. HOTCO, now in its third year, is focused on hotels and hotel development, finance and ownership in the CEE and Caucuses and is seen as the premier event in the region.  This year sees a record 350 attendees from 35 countries.

For 2019 the focus is on return on investment over the whole hotel asset cycle, and the event has been set up to mirror the lifespan of a hotel. The event starts with pre-planning and financing, moves into operational issues, and finishes on ownership and transactions. Day one is a follows:

14:05 – 14:25: Lay of the Land – Hotel Industry Round-Up & Project Pipeline

14:25 – 15:25: Hotel Development 101: How to Maximize Future Asset Value and Ensure Exit

15:25 – 16:10: How Lifestyle Trends and the Internet Change the Value of Brands for Hotel Owners

16:35 – 17:15: Hybrid Hotels and Hostels – What are the Advantages for the Investor?

17:15 – 18:00: Luxury Continues to Grow but are Developers on the same Page?

Marius Gomola, MD of Horwath HTL, Hungary and the owner of HOTCO said “This year should be another record year for the event, with interest in this region from investors higher than ever. It feels like a tipping point in the market, but we still need to develop a level of understanding and expertise across the owning community to make the most of the opportunity. We see this event as a good place to bring together all those interests and help the market grow in the right way.”