5 strategies to bag higher retail sales for any-sized hotel
Date: April 27, 2023
“Because of its flexibility, retail can drive the activation of the entire public space—regardless of the actual square footage or the structural design hurdles,” said Breslin, a member of the Hospitality Asset Managers Association (HAMA) and the International Society of Hotel Consultants (ISHC). “It’s obvious that a mega-resort with 27 or more shops could expect a multi-million-dollar lift to top-line revenues. But, done right, retail typically could open up a five- to seven-figure incremental revenue stream even for more standard hotels.”
Breslin outlines some key strategies for cashing in on the under-utilized upside of retail spaces.