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AI in Hospitality: where it is working in Asia and where it is just marketing
Every hotel owner in Asia Pacific has, by now, sat through a pitch that promised artificial intelligence would transform their property or their asset portfolio. The pitch is often well-produced, the demo is often impressive, and the price tag is almost always substantial. What is rarely clear, however, is what problem the technology solves for this asset – at this stage, under this ownership — and what it will take to realize that promise.
Buahan a Banyan Tree escape
Buahan, a Banyan Tree Escape is a 16-key open-air luxury retreat in the highland valley north of Ubud, Bali in Indonesia. Built around a “No Walls, No Doors” architectural philosophy, it is the first fully open-air property in the Banyan Group portfolio — and one of the most formally recognised sustainable luxury properties in the world.
Canada Hotels & Chains Report 2026
The Canada Hotels & Chains Report 2026 provides a comprehensive overview of the Canadian hospitality sector, analysing both independent and branded hotel performance as of 2025. Drawing on industry data from CoStar and Horwath HTL’s proprietary research, the report evaluates market recovery, operational performance, supply distribution, and investment trends across the country.
New Zealand Hotel Performance Focus March & Q1 2026
New Zealand’s hotel sector finished the first quarter with strong momentum, carrying forward the exceptional performance recorded across January and February 2026, with no material signs of demand weakness in March following world events that started on 28 February. Download the report below to read our full analysis and regional highlights.
How Sydney events reshape pricing, performance and demand
Too soon? Potential ramifications of regime change on Venezuela’s lodging industry
For decades, Venezuela has existed in a state of suspended potential – an economy with extraordinary natural resources, a strategic geographic position, and globally recognizable tourism assets, yet constrained by political instability, underinvestment, and deteriorating infrastructure.
Ireland Hospitality, Tourism & Leisure Market Update
Welcome to the latest edition of Crowe/Horwath HTL Ireland’s Market Update, where we review Ireland’s hotel sector performance and consider emerging trends shaping the tourism and hospitality sector.
The death of ‘vibes-based’ sustainability: why the insurance market is the new ESG sheriff
The Insurance market doesn’t care what governments think about climate – they are following the numbers and insurance premiums are going up because of that. Insurance providers are now acting as the hospitality industry’s ultimate regulators, pricing in $224 billion in annual climate losses that political manifestos choose to ignore. James Chappell and Alex Smith of FuturePlus dig in to what this dynamic means for hospitality asset values.
Leisure Leads, Business Lags
International visitor data showed that New Zealand’s recovery in 2025 was led by holidaymakers, with business travel still well behind. Download the report below to read our full analysis.
Bali Hotel & Branded Residences 2026
Bali’s hotel and real estate market demonstrated remarkable resilience in 2025, transitioning from a post-pandemic recovery phase into a period of sustained, mature performance. This annual report produced by Horwath HTL in partnership with the Bali Hotels Association and C9 Hotelworks – delivers a comprehensive analysis of tourism arrivals, hotel performance by rate tier and location, new supply trends, and the evolving branded residences landscape.
Mexican hotels vs. OTAs: time to reclaim distribution
Mexico’s hotel industry is experiencing one of the strongest recoveries in the global hospitality market. Tourism contributed 8.6% of national GDP in 2023, supporting over 4.9 million jobs, and the country welcomed 27 million international visitors in 2024, including 22.3 million arriving by air.
Australia Key Markets Hotel Market Outlook – Q4 2025
The data as published in the report is based on the economic forecast by Deloitte Access Economics for the December 2025 quarter, historical hotel performance from STR as of December 2025, as well as historical tourism data available as of September 2025, including forecasted domestic and international visitation from Tourism Research Australia (TRA) as at December 2025, which has been adjusted by Horwath HTL.
New Zealand Hotel Performance Focus February 2026
February was a standout month for the New Zealand hotel market, supported by strong international arrivals, a full events calendar, and favourable timing around public holidays.
Portugal Hotel & Chains Report 2026
Portugal’s hospitality market continues to mature with confidence, as internationalisation accelerates and the country cements its reputation as a premium European destination. International operators are reshaping the branded landscape at pace, while institutional investment remains robust and the pipeline of new developments signals sustained long-term commitment to the market.
The loyalty paradox: when AI books the room, who owns the guest relationship?
A traveler planning a three-night stay opens a chat window and types a request that sounds less like a search query and more like a conversation with a trusted concierge: a quiet room, a decent gym, a walkable neighborhood, flexible cancellation, a late arrival. The assistant asks a question or two, then offers a shortlist with crisp tradeoffs and a tone of calm authority. The traveler picks one. The assistant replies: ready when you are. Book?
Prishtina’s hotel moment, opportunity with conditions
Kosovo’s tourism has expanded strongly in the post pandemic period, supported by macroeconomic improvements, diaspora engagement, and rising international visitation, yet Prishtina remains, above all, a gateway and business hub. That framing is useful because it sets expectations correctly. The capital is not primarily competing as a long-stay leisure destination. It functions as a connector and a centre of gravity for business, institutions, and international organisations, translating into demand that can be steady, but often short in duration and sensitive to convenience and value.
Costa Rica shifts from tourism icon to diversified investment powerhouse
Costa Rica has built one of the most recognizable tourism identities in the Americas, grounded in sustainability, biodiversity, and nature-based experiences. For decades, this positioning favored low-density, experiential hospitality formats, often at the boutique or eco-luxury end of the spectrum.
New Zealand Hotel Performance Focus December 2025-January 2026
The New Zealand hotel sector delivered a strong summer performance over December 2025 and January 2026, with both demand and pricing improving across most major markets.