It is important to consider these wage increases both in the context of the past years (inflation) and also to recognize that inflation is already factored into these increases. Moreover, it is also understandable that an appropriate wage increases the attractiveness of the industry. Nevertheless, wage costs are often among the largest cost factors for hotels and, alongside other rising costs, contribute significantly to the financial pressure on businesses. This is reflected, among other things, in the approximately 1,200 insolvencies expected in the gastronomy sector in 2024, according to the information service provider CRIF. Unfortunately, no more recent data is available at this time. However, a clear pressure following the pandemic can be observed.

Experience tourism has shifted from being solely about leisure to becoming a deeper, more purposeful journey. What once revolved around sightseeing and ticking off landmarks has evolved into immersive encounters with local culture, authentic activities, and meaningful connections. Today’s travelers aren’t just visiting—they’re seeking to live the destination. This evolution reflects the growing demand for personalized and authentic experiences that stray from mass tourism products. Tourists are looking for interaction with local communities, learning traditional skills, participating in local festivities, and understanding the cultural and historical context of the area.

The hospitality industry contributes to 3% of global carbon emissions, with hotel operations responsible for 1% and construction of new hotels accounting for the remaining 2% (UNTWO,2022). Additionally, the industry generates approximately 289,700 tons of waste annually, which include around 79,000 tons of food waste (Tostivint et al., 2016). As concerns over environmental impact and corporate responsibility grow, hotels globally are adopting multiple “green” initiatives aimed at reducing their carbon footprint, conserving resources, and improve community engagement.

Discover how Queenstown, Rotorua, and the luxury hotel segment are defying national trends and delivering standout results in an otherwise challenging May for New Zealand’s hotel sector.

The Fiji tourism market quickly returned to a position of strength following the opening of borders in late 2021. The key source market of Australia was quick to return, followed by North American and New Zealand markets. This drove improving occupancy and record ADR levels in 2023 and 2024. The future challenge for the Fiji market will be in ensuring growth in tourist accommodation supply and seeing a greater diversification of source markets to improve year-round performance and reduce seasonal travel fluctuations.