Antoni Cuadrada

CEFA

Senior Director, Barcelona, Spain

Antoni Cuadrada occupies the position as a Senior Director of Capital Markets and M&A, at Horwath HTL.


Bio

Antoni Cuadrada serves as the Senior Director at Horwath HTL Spain since November 2017. With a robust profile in Capital Markets, Antoni specializes in sourcing, M&A, and providing optimal corporate solutions, while also demonstrating a deep understanding of both macro and microeconomic trends and their impacts on sectors and businesses.

Throughout his distinguished career, Antoni has successfully executed over 130 advisory and financing operations and managed approximately 50 debt restructuring projects. He specializes in restructuring companies facing challenging economic, financial, and organizational circumstances. His extensive expertise as an external advisor to the Spanish State for company recapitalization funds (Fonrec) includes developing economically viable business plans, producing sustainability financial reports, and conducting thorough due diligence. Additionally, Antoni plays a pivotal role in providing expert reports and seeking out investment opportunities.

As a seasoned financial analyst, Antoni possesses a strong command of central bank policies and their impacts on interest rate curves and asset risk premiums, with a clear focus on the risk-return relationship. He actively engages with critical stakeholders across various sectors, including tourism, hospitality, and leisure. His network encompasses hotel chains, individual hotel owners, family offices, real estate and credit funds, as well as public organizations. Renowned for his specialization in asset management for high-net-worth individuals, he is a respected authority in the field.

In addition to his professional achievements, Antoni serves as the President of the Tourism Economy Commission of the College of Economists of Catalonia and holds a collaboration mandate with the Catalan Institute of Finances. Antoni holds  from the University of Barcelona, a degree in Economics and Business Sciences, also is a Certified European Financial Analyst (EFFAS), and has completed the China Module of the MBA program at IESE.

Expert insights

Cutting edge analysis.

Article

Hotel Financing Challenges in 2025

The modernization of Spain’s hotel sector has progressed at different speeds in recent years. While large hotel groups and high-category assets have successfully attracted investment for their repositioning, medium and small hotels— which constitute a fundamental part of the sector and are mostly owned by individual proprietors—face a structural deficit in CAPEX investment. This lack of resources limits their ability to modernize, affecting their competitiveness and jeopardizing their viability against large investors and hotel chains.

Antoni Cuadrada
Antoni Cuadrada
Senior Director, Spain
Article

Talent Management in Independent Hotels: A Key to Competitiveness

The professionalization of Human Resources processes in independent and family-owned hotels is essential for improving competitiveness. Staff turnover, the lack of qualified talent, and the need to enhance organizational culture are challenges that can be addressed through effective training strategies, career development plans, and an attractive employer brand. Investing in talent management not only reduces costs and improves team satisfaction but also has a direct impact on service quality and guest experience.

Carol Trujillo
Carol Trujillo
Director, Spain
Report

Spain Hotels and Chains Report 2024

The Spain Hotel & Chains Report 2024 provides a comprehensive overview of the latest trends, developments, and key statistics shaping the Spanish hotel market. As one of the leading tourism destinations globally, Spain continues to experience robust growth in its hospitality sector, driven by strong investment, evolving consumer preferences, and the expansion of both domestic and international hotel brands.

Philip Bacon
Philip Bacon
Senior Director, Spain
Report

Spain Hotels & Chains Report 2023

The Spain Hotels & Chains Report 2023 provides a comprehensive analysis of the Spanish hotel industry, highlighting the sector’s recovery post-pandemic and the ongoing expansion of hotel chains across the country. The report delves into key trends, market dynamics, and investment activities shaping Spain’s hospitality landscape.

Philip Bacon
Philip Bacon
Senior Director, Spain
Report

Portugal Hotel & Chains Report 2022

As we move past the pandemic, hotels have been experiencing a sharp upturn in performance, almost reaching 2019 levels. The march and rise of the brands and branded hotels seem inevitable however. The question remains; however, how many brands is too many and how good are we as an industry at explaining to the clients what each stands for? Portugal’s potential as a global tourist destination is now clear to all, and proof of this is found in an improvement in tourism statistics, which in turn translates into greater interest from international investors. International branded hotel supply is increasingly significant, far outstripping the national offer and showing a need for greater diversification by local chains.

Philip Bacon
Philip Bacon
Senior Director, Spain
Report

Madrid Luxury Hotel Market: Re-drawing the Map

Madrid’s hotel market is undergoing a significant transformation, particularly in the luxury segment. The city’s international visitor numbers now make up nearly half of the total tourists, leading to a surge in upscale and luxury hotel openings.

Philip Bacon
Philip Bacon
Senior Director, Spain