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Marketing
Big Idea Brief/Strategy, Branding Brief/Strategy, Digital Marketing Audit, Market Insights and Analytics, Operational Marketing Plan, Strategic Marketing Plan
Sales
Optimisation of Sales & Cost Structures, Organisation and Capabilities, Performance & Future Reservation Outlook, Pricing Strategy, Revenue and Channel Management
Marketing
Big Idea Brief/Strategy, Branding Brief/Strategy, Digital Marketing Audit, Market Insights and Analytics, Operational Marketing Plan, Strategic Marketing Plan
Sales
Organisation and Capabilities, Pricing Strategy, Revenue and Channel Management
Marketing
Big Idea Brief/Strategy, Branding Brief/Strategy, Digital Marketing Audit, Market Insights and Analytics, Operational Marketing Plan, Strategic Marketing Plan
Sales
Optimisation of Sales & Cost Structures, Organisation and Capabilities, Performance & Future Reservation Outlook, Pricing Strategy, Revenue and Channel Management
Marketing
Big Idea Brief/Strategy, Branding Brief/Strategy, Digital Marketing Audit, Market Insights and Analytics, Operational Marketing Plan, Strategic Marketing Plan
Sales
Optimisation of Sales & Cost Structures, Organisation and Capabilities, Performance & Future Reservation Outlook, Pricing Strategy, Revenue and Channel Management
Marketing
Big Idea Brief/Strategy, Branding Brief/Strategy, Digital Marketing Audit, Market Insights and Analytics, Operational Marketing Plan, Strategic Marketing Plan
Sales
Optimisation of Sales & Cost Structures, Organisation and Capabilities, Performance & Future Reservation Outlook, Pricing Strategy, Revenue and Channel Management
Marketing
Big Idea Brief/Strategy, Branding Brief/Strategy, Digital Marketing Audit, Market Insights and Analytics, Operational Marketing Plan, Strategic Marketing Plan
Sales
Organisation and Capabilities, Pricing Strategy, Revenue and Channel Management
能力
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研究
专家见解
前沿分析 .
Fixing the Three-Meal Outlet
Classic All Day Dining restaurants struggle to compete with high-quality independent venues, in most cities. ADD outlets tend to be oversized, to accommodate breakfast demand, and lack compelling concepts. This results in underutilization and low average spend, compared to specialty and independent restaurants. The current approach is commercially unappealing and wastes an opportunity for the hotel to engage with the local community and develop its reputation. Horwath HTL and EDG Design have worked together to analyse ADD performance numbers across key markets in APAC, to understand and address this dynamic and drive more strategic F&B decision-making for these restaurants.
Future-proofing UK Hotels
As the UK navigates the post-COVID-19 era and the implications of Brexit, the hotel industry faces significant changes to maintain relevance and profitability.
Providing High-Touch through High-Tech
The COVID-19 pandemic has severely impacted the global hotel industry, drastically reducing occupancy levels and highlighting the need for resilience and adaptability.
The emergence and growth of serviced apartments in Brazil
The Brazilian hotel and real estate market is experiencing significant changes driven by the emergence of new startups and the evolving lifestyle preferences of new generations. This has led to the development of innovative short- and long-term rental platforms and specific real estate products. The growth of serviced apartments is a notable trend, offering a different proposition for both investors and residents, supported significantly by startups known as proptechs.
