
Hospitality Experience
Market Analysis for Hyatt Regency Colombo
Horwath HTL was engaged by the Overseas Private Investment Corporation to perform an in-depth market analysis in connection with the potential financing of the construction of the proposed Hyatt Regency Colombo.
Project Scope
Horwath HTL was engaged by the Overseas Private Investment Corporation (OPIC) to conduct an in-depth market analysis to support the potential financing of the proposed Hyatt Regency Colombo. This engagement aimed to provide critical insights into the hotel’s market potential, ensuring a well-informed investment decision for the project’s construction.
The market analysis focused on evaluating the hospitality landscape in Colombo, with particular attention to the upscale and luxury segments. The study assessed current and projected demand drivers, including business travel, tourism, and Colombo’s growing prominence as a regional hub for commerce and events. Key local and regional economic indicators were also reviewed to understand their influence on market conditions and hotel performance.
A detailed competitive analysis was undertaken, benchmarking the proposed Hyatt Regency Colombo against existing and pipeline luxury hotels in the city. The study highlighted gaps in the market and opportunities for differentiation, emphasising the potential for the Hyatt Regency brand to attract a mix of corporate, leisure, and MICE (Meetings, Incentives, Conferences, and Exhibitions) guests.
Horwath HTL provided projections of key performance metrics, including occupancy rates, average daily rate (ADR), and revenue per available room (RevPAR). Sensitivity analyses were conducted to evaluate potential risks and their impact on financial performance, offering a comprehensive view of the hotel’s viability under various market scenarios.
The findings delivered by Horwath HTL supported OPIC in assessing the project’s feasibility, providing a robust framework for evaluating the financing opportunity. By aligning the proposed Hyatt Regency Colombo with market demand and competitive dynamics, the analysis ensured a strategic approach to the development of a landmark property in Colombo’s luxury hospitality sector.
Project Location
Colombo, Sri Lanka