Project Scope

Our consultancy was engaged to provide comprehensive services for the development of the Hillblom Estate, a luxury property envisioned to offer an exclusive retreat for discerning guests. The project required a strategic approach to create a destination that harmoniously blends opulence with the surrounding natural beauty.

We initiated the project with a thorough market analysis to assess the competitive landscape and identify target demographics. This involved evaluating local and international tourism trends, competitor offerings, and potential market gaps. The insights gained informed the development of a unique value proposition for the estate.

Collaborating closely with the client and architectural teams, we contributed to the design and layout of the estate’s accommodations, ensuring they offered panoramic views of the surrounding landscape. Emphasis was placed on incorporating modern amenities and stylish ergonomic furnishings to enhance guest comfort.

Our team devised a comprehensive operational strategy encompassing service standards, staffing requirements, and training programmes. We focused on delivering exceptional guest experiences, with protocols established for personalised services and attention to detail.

In terms of amenities, we provided guidance on the development of the estate’s dining venues, ensuring they catered to diverse culinary preferences while highlighting local flavours. We also advised on the creation of leisure facilities such as the outdoor pool, fitness centre, and spa, aiming to enhance guest satisfaction and encourage longer stays.

To support the estate’s market positioning, we formulated a targeted marketing and branding strategy. This included identifying key distribution channels, developing promotional campaigns, and establishing partnerships with local tour operators to offer curated experiences that showcase the region’s unique attractions.

Throughout the project, we ensured that all developments adhered to sustainable practices and complied with local regulations. This approach not only minimised environmental impact but also resonated with the growing segment of eco-conscious travellers.

The successful completion of this project underscored our capability to deliver integrated consultancy services that align operational excellence with cultural authenticity, thereby enhancing the estate’s appeal in a competitive market.

Project Location

Dalat, Phan Thiet, Saigon, Vietnam