Hospitality Experience
Emerge
The Mota-Engil Group, through its ME Capital division, sought to redefine its tourism development strategy with the aim of strengthening its presence in the Portuguese hotel market. The project involved strategic consultancy for the repositioning of two existing hotel operations and the development of two new hotel projects, with the aim of optimising the value of the assets and aligning the operations with the latest trends in the sector.
Project Scope
We were engaged to develop a strategic development plan for the Mota-Engil Group, focusing on identifying opportunities for growth and aligning their operations with long-term business objectives. This involved a comprehensive analysis of the group’s existing activities, market position, and the broader economic and industry landscape.
The process began with a detailed review of the Mota-Engil Group’s core business areas, operational capabilities, and competitive advantages. We conducted in-depth research into market trends, emerging opportunities, and potential challenges within the sectors and regions where the group operates. This provided a clear understanding of the external factors influencing the business.
Our team worked closely with key stakeholders to define strategic priorities, ensuring alignment with the group’s vision and goals. Using this as a foundation, we formulated actionable strategies to enhance market presence, diversify revenue streams, and optimise resource allocation. Special focus was placed on identifying synergies within the group’s diverse operations and leveraging these to drive sustainable growth.
The development plan also included risk assessments and mitigation strategies, addressing potential obstacles to implementation. Financial modelling and scenario planning were employed to evaluate the feasibility of proposed initiatives and their impact on the group’s financial health.
The final deliverable was a comprehensive strategic development plan that provided a roadmap for achieving long-term objectives. This included clear recommendations on market entry strategies, investment opportunities, and operational improvements. The plan equipped the Mota-Engil Group with the insights and tools necessary to make informed decisions, positioning them for sustained success in a competitive and dynamic business environment.
Lokacija projekta
Amarante, Coimbra, Figueira da Foz, Portugal
