Hospitality Experience

Asset Management for Family and Conference Resort

Horwath HTL Hungary provided comprehensive asset management services for a family and conference resort at Lake Balaton, including USALI implementation, an operational review of HR, sales and marketing, and operations, as well as a PMS review.


Project Scope

Our firm was engaged to provide asset management services for a family and conference resort located at Lake Balaton, Hungary. The property, catering to both leisure and business markets, required strategic oversight to optimise operational performance, improve profitability, and enhance long-term asset value. Our role was to act as a trusted advisor to the ownership, bridging the gap between the operational team and the owners’ strategic objectives.

We began by conducting a comprehensive review of the resort’s performance, analysing financial metrics, market positioning, and operational efficiencies. This process included benchmarking the property against regional and international competitors, identifying areas for improvement, and setting clear performance targets. Our findings highlighted opportunities to optimise revenue management strategies, enhance guest experience, and streamline operational costs.

Working closely with the operator, we implemented a performance monitoring framework that included regular financial reviews, market analysis, and operational audits. This approach enabled us to track key performance indicators (KPIs) and provide actionable recommendations to drive improvements. We also facilitated strategic planning sessions to align the resort’s operational goals with broader market trends and the owners’ financial objectives.

In addition to day-to-day oversight, we advised on capital investment decisions to ensure resources were allocated effectively. Key projects included upgrades to conference facilities and family-oriented amenities, both designed to enhance the resort’s appeal to target markets and increase revenue potential.

Through our asset management services, the resort experienced improved operational efficiency, enhanced market positioning, and stronger financial performance. Our ongoing involvement ensured the property not only met but exceeded the owners’ expectations, solidifying its status as a leading family and conference destination at Lake Balaton.

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