{"id":28196,"date":"2024-09-25T16:13:13","date_gmt":"2024-09-25T16:13:13","guid":{"rendered":"https:\/\/horwathhtl.com\/?post_type=project&#038;p=28196"},"modified":"2025-01-13T15:15:18","modified_gmt":"2025-01-13T15:15:18","slug":"vodafone-park-stadyumu-icin-finansman","status":"publish","type":"project","link":"https:\/\/horwathhtl.com\/tr\/project\/vodafone-park-stadyumu-icin-finansman\/","title":{"rendered":"Vodafone Park Stadyumu i\u00e7in Finansman"},"content":{"rendered":"<div  class=\"hhtl-hero hhtl-hero-white hhtl-hero-mirrored hhtl-hero-reverse-gradient\">\n    <div style=\"--hhtl-margin-bottom: 6;\" class=\"grid grid-cols-1 lg:grid-cols-2 lg:auto-rows-fr hhtl-margin\">\n    <div class=\"hhtl-hero-triangle-position\">\n      <div class=\"hhtl-hero-triangle-wrapper opacity-0\">\n        <div class=\"hhtl-hero-triangle-container hhtl-hero-triangle-image\">\n                          <img decoding=\"async\" src=\"https:\/\/horwathhtl.com\/wp-content\/uploads\/2024\/09\/getty-images-PLv0bKKUzFM-unsplash-scaled.jpg\" class=\"hhtl-hero-image-hidden\" \/>\n                <div style=\" background-image: url(https:\/\/horwathhtl.com\/wp-content\/uploads\/2024\/09\/getty-images-PLv0bKKUzFM-unsplash-scaled.jpg);\" class=\"hhtl-hero-image\"><\/div>\n                      <\/div>\n      <\/div>\n    <\/div>\n    <div class=\"hhtl-hero-content-container\">\n      <div class=\"hhtl-hero-content\">\n                      <h3 class=\"hhtl-hero-strapline hhtl-animate-global-top\">Bo\u015f Zaman Deneyimi<\/h3>\n                    <h1 style=\"\" class=\"hhtl-hero-heading hhtl-animate-global-top hhtl-animate-global-delay-1\">Vodafone Park Stadyumu i\u00e7in Finansman<\/h1>\n                      <div class=\"hhtl-hero-description\">\n                <p class=\"b1 hhtl-animate-global-top hhtl-animate-global-delay-2\">Horwath HTL, \u00f6nemli bir spor ve e\u011flence mekan\u0131 olan Vodafone Park Stadyumu&#039;nun finansman stratejisinin yap\u0131land\u0131r\u0131lmas\u0131nda \u00f6nemli bir rol oynam\u0131\u015ft\u0131r. Amac\u0131m\u0131z, yat\u0131r\u0131mc\u0131 g\u00fcvenini en \u00fcst d\u00fczeye \u00e7\u0131karan ve proje i\u00e7in uzun vadeli finansal s\u00fcrd\u00fcr\u00fclebilirlik sa\u011flayan bir finansal \u00e7er\u00e7eve olu\u015fturmakt\u0131.<\/p>              <\/div>\n                  <\/div>\n          <\/div>\n  <\/div>\n  <\/div>\n\n\n<div style=\"--hhtl-padding-top: 0; --hhtl-padding-bottom: 15;\" class=\"hhtl-project-info hhtl-padding\">\n  <div>\n        <div class=\"grid grid-cols-1 md:grid-cols-5\">\n      <div style=\"--hhtl-padding-x: 6;\" class=\"md:col-span-3 hhtl-padding\">\n        <div class=\"sticky top-0\">\n          <div class=\"hhtl-animate-global-top\">\n            <hr>\n<h3>Proje Kapsam\u0131<\/h3>\n<p>Horwath HTL, \u00f6nemli bir spor ve e\u011flence mekan\u0131 olan Vodafone Park Stadyumu&#8217;nun finansman stratejisinin yap\u0131land\u0131r\u0131lmas\u0131nda \u00f6nemli bir rol oynam\u0131\u015ft\u0131r. Amac\u0131m\u0131z, yat\u0131r\u0131mc\u0131 g\u00fcvenini en \u00fcst d\u00fczeye \u00e7\u0131karan ve proje i\u00e7in uzun vadeli finansal s\u00fcrd\u00fcr\u00fclebilirlik sa\u011flayan bir finansal \u00e7er\u00e7eve olu\u015fturmakt\u0131.<\/p>\n<p>G\u00f6revimiz, in\u015faat maliyetlerini, potansiyel gelir ak\u0131\u015flar\u0131n\u0131 ve stadyumun ekonomik etkisini de\u011ferlendiren ayr\u0131nt\u0131l\u0131 bir mali de\u011ferlendirme ile ba\u015flad\u0131. Bilet sat\u0131\u015flar\u0131, kurumsal localar, sponsorluk anla\u015fmalar\u0131 ve stadyumun konserler ve etkinlikler i\u00e7in \u00e7ok ama\u00e7l\u0131 kullan\u0131m\u0131 dahil olmak \u00fczere \u00e7e\u015fitli gelir f\u0131rsatlar\u0131 belirledik. Bu kapsaml\u0131 analiz, finansman stratejimizin temelini olu\u015fturdu.<\/p>\n<p>Horwath HTL, m\u00fc\u015fteriye \u00f6z sermaye, bor\u00e7 ve sponsorluk anla\u015fmalar\u0131n\u0131n bir kombinasyonu yoluyla finansman sa\u011flama konusunda dan\u0131\u015fmanl\u0131k yapt\u0131. Rekabet\u00e7i oranlarda kredi ayarlamak i\u00e7in finans kurulu\u015flar\u0131yla m\u00fczakereleri kolayla\u015ft\u0131rd\u0131k ve y\u00f6netilebilir geri \u00f6deme yap\u0131lar\u0131 sa\u011flad\u0131k. Ayr\u0131ca, gerekli finansman\u0131n \u00f6nemli bir k\u0131sm\u0131n\u0131 g\u00fcvence alt\u0131na alan Vodafone ile yap\u0131lan \u00f6nemli bir anla\u015fma da dahil olmak \u00fczere isim haklar\u0131 ve sponsorluk anla\u015fmalar\u0131n\u0131n yap\u0131land\u0131r\u0131lmas\u0131nda m\u00fc\u015fteriye rehberlik ettik.<\/p>\n<p>Projenin uzun vadede ba\u015far\u0131l\u0131 olmas\u0131n\u0131 sa\u011flamak i\u00e7in \u00e7e\u015fitli senaryolar \u00fczerinden gelirleri, i\u015fletme maliyetlerini ve yat\u0131r\u0131m getirisini \u00f6ng\u00f6ren bir finansal model geli\u015ftirdik. Bu model \u015feffafl\u0131k sa\u011flam\u0131\u015f ve payda\u015flar aras\u0131nda g\u00fcven a\u015f\u0131lam\u0131\u015ft\u0131r. Ayr\u0131ca operasyonel verimlili\u011fi optimize etmeye ve spor d\u0131\u015f\u0131 gelir ak\u0131\u015flar\u0131n\u0131 en \u00fcst d\u00fczeye \u00e7\u0131karmaya y\u00f6nelik stratejiler konusunda da tavsiyelerde bulunduk.<\/p>\n<p>Dan\u0131\u015fmanl\u0131\u011f\u0131m\u0131z sayesinde Vodafone Park Stadyumu sa\u011flam bir finansal \u00e7er\u00e7eve ile donat\u0131larak d\u00fcnya standartlar\u0131nda bir mekan ve payda\u015flar i\u00e7in s\u00fcrd\u00fcr\u00fclebilir bir yat\u0131r\u0131m olarak ya\u015fayabilirli\u011fi sa\u011fland\u0131. \u00c7al\u0131\u015fmam\u0131z, Horwath HTL&#8217;nin etkili sonu\u00e7lar elde etmek i\u00e7in finansal zekay\u0131 sekt\u00f6re \u00f6zg\u00fc i\u00e7g\u00f6r\u00fclerle birle\u015ftirme konusundaki uzmanl\u0131\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izdi.<\/p>\n          <\/div>\n          <div style=\"--hhtl-margin-top: 3;\" class=\"hhtl-margin hhtl-animate-global-top\">\n            <div class=\"flex flex-wrap\">\n                                    <div style=\"background-color: #54c0e8; color: #ffffff; --hhtl-padding-x: 0.75; --hhtl-padding-y: 0.25; --hhtl-margin-right: 0.75;; --hhtl-margin-bottom: 0.75;\" class=\"hhtl-padding hhtl-margin caption rounded-md cursor-pointer\">\n                        Bo\u015f Zaman                      <\/div>\n                                          <div style=\"background-color: #f5a800; color: #ffffff; --hhtl-padding-x: 0.75; --hhtl-padding-y: 0.25; --hhtl-margin-right: 0.75;; --hhtl-margin-bottom: 0.75;\" class=\"hhtl-padding hhtl-margin caption rounded-md cursor-pointer\">\n                        De\u011ferleme ve Sat\u0131\u015f Dan\u0131\u015fmanl\u0131\u011f\u0131                      <\/div>\n                                          <div style=\"background-color: #e5376b; color: #ffffff; --hhtl-padding-x: 0.75; --hhtl-padding-y: 0.25; --hhtl-margin-right: 0.75;; --hhtl-margin-bottom: 0.75;\" class=\"hhtl-padding hhtl-margin caption rounded-md cursor-pointer\">\n                      Varl\u0131klar                      <\/div>\n                                <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n      <div style=\"--hhtl-padding-x: 6;\" class=\"md:col-span-2 hhtl-padding\">\n        <div class=\"sticky top-0\">\n          <div class=\"hhtl-animate-global-top\">\n            <hr \/>\n            <h3>Proje Konumu<\/h3>\n            <p>Be\u015fikta\u015f \u0130stanbul, Turkei<\/p>          <\/div>\n                    <div class=\"hhtl-animate-global-top\">\n                                  <div style=\"--hhtl-margin-top: 4\" class=\"hhtl-margin\">\n                        <hr \/>\n                        <h3>T\u00fcrkiye Ofis<\/h3>\n                                                          <div style=\"--hhtl-margin-bottom: 5\" class=\"hhtl-margin\">\n                                                                              <div style=\"--hhtl-margin-bottom: 1.25;\" class=\"flex hhtl-margin items-center\">\n                                            <div style=\"--hhtl-width: 2.5; --hhtl-height: 2.5; --hhtl-margin-right: 1.25;\" class=\"hhtl-size hhtl-margin hhtl-icon-container\">\n                                                                                            <img decoding=\"async\" src=\"https:\/\/horwathhtl.com\/wp-content\/uploads\/2024\/09\/Metin-Erdogdu.png\" \/>\n                                            <\/div>\n                                            <p>\n                                              Metin Erdogdu                                            <\/p>\n                                          <\/div>\n                                                                                  <div style=\"--hhtl-margin-bottom: 1.25;\" class=\"flex hhtl-margin items-center\">\n                                            <div style=\"--hhtl-width: 2.5; --hhtl-height: 2.5; --hhtl-margin-right: 1.25;\" class=\"hhtl-size hhtl-margin hhtl-icon-container flex items-center justify-center rounded-full bg-hhtl-neutral-50\">\n                                              <svg style=\"--hhtl-height: 1.5;\" class=\"hhtl-size hhtl-icon dark\" viewBox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                                <path d=\"M14 3H2C1.73478 3 1.48043 3.10536 1.29289 3.29289C1.10536 3.48043 1 3.73478 1 4V12C1 12.2652 1.10536 12.5196 1.29289 12.7071C1.48043 12.8946 1.73478 13 2 13H14C14.2652 13 14.5196 12.8946 14.7071 12.7071C14.8946 12.5196 15 12.2652 15 12V4C15 3.73478 14.8946 3.48043 14.7071 3.29289C14.5196 3.10536 14.2652 3 14 3ZM12.9 4L8 7.39L3.1 4H12.9ZM2 12V4.455L7.715 8.41C7.7987 8.46806 7.89813 8.49918 8 8.49918C8.10187 8.49918 8.2013 8.46806 8.285 8.41L14 4.455V12H2Z\" \/>\n                                              <\/svg>\n                                            <\/div>\n                                            <p>\n                                              <a href=\"mailto:turkey@horwathhtl.com\">turkey@horwathhtl.com<\/a>\n                                            <\/p>\n                                          <\/div>\n                                                                                  <div style=\"--hhtl-margin-bottom: 1.25;\" class=\"flex hhtl-margin items-center\">\n                                            <div style=\"--hhtl-width: 2.5; --hhtl-height: 2.5; --hhtl-margin-right: 1.25;\" class=\"hhtl-size hhtl-margin hhtl-icon-container flex items-center justify-center rounded-full bg-hhtl-neutral-50\">\n                                              <svg style=\"--hhtl-height: 1.5;\" class=\"hhtl-size hhtl-icon dark\" viewBox=\"0 0 16 16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                                <path d=\"M13.0009 14.5H12.9159C3.09086 13.935 1.69586 5.645 1.50086 3.115C1.48514 2.91829 1.5084 2.72041 1.56929 2.53271C1.63019 2.345 1.72752 2.17115 1.85571 2.02113C1.98391 1.8711 2.14045 1.74784 2.31636 1.65842C2.49227 1.569 2.6841 1.51516 2.88086 1.5H5.63586C5.83614 1.49981 6.03186 1.55976 6.19767 1.67208C6.36349 1.78441 6.49175 1.94394 6.56586 2.13L7.32586 4C7.39903 4.18177 7.41719 4.38104 7.37808 4.57305C7.33897 4.76505 7.24431 4.94134 7.10586 5.08L6.04086 6.155C6.20721 7.10037 6.65995 7.97183 7.3378 8.65148C8.01566 9.33112 8.88592 9.78615 9.83086 9.955L10.9159 8.88C11.0566 8.74308 11.2345 8.65063 11.4275 8.61417C11.6204 8.57771 11.8199 8.59887 12.0009 8.675L13.8859 9.43C14.0691 9.50644 14.2255 9.63571 14.335 9.80134C14.4445 9.96696 14.5023 10.1614 14.5009 10.36V13C14.5009 13.3978 14.3428 13.7794 14.0615 14.0607C13.7802 14.342 13.3987 14.5 13.0009 14.5ZM3.00086 2.5C2.86825 2.5 2.74107 2.55268 2.6473 2.64645C2.55353 2.74022 2.50086 2.86739 2.50086 3V3.04C2.73086 6 4.20586 13 12.9709 13.5C13.0365 13.5041 13.1024 13.4951 13.1646 13.4737C13.2268 13.4522 13.2842 13.4187 13.3334 13.375C13.3827 13.3314 13.4228 13.2784 13.4515 13.2192C13.4803 13.16 13.497 13.0957 13.5009 13.03V10.36L11.6159 9.605L10.1809 11.03L9.94086 11C5.59086 10.455 5.00086 6.105 5.00086 6.06L4.97086 5.82L6.39086 4.385L5.64086 2.5H3.00086Z\" \/>\n                                              <\/svg>\n                                            <\/div>\n                                            <p>\n                                                                                            <a href=\"tel:+90 212 253 9488\">+90 212 253 9488<\/a>\n                                            <\/p>\n                                          <\/div>\n                                                                          <\/div>\n                                      \n                                                    <p><a href=\"https:\/\/horwathhtl.com\/tr\/turkiye\/office\/turkiye\/\">T\u00fcrkiye ofis<\/a><\/p>\n                      <\/div>\n                        <div style=\"--hhtl-margin-top: 4;\" class=\"hhtl-margin\">\n      <hr class=\"hhtl-animate-global-top\" \/>\n      <h3 class=\"text-hhtl-neutral-500 hhtl-animate-global-top\">Payla\u015f<\/h3>\n      <div class=\"flex\">\n                <a class=\"hhtl-animate-global-top hhtl-animate-global-delay-1\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite?title=Vodafone%20Park%20Stadyumu%20i%C3%A7in%20Finansman&#038;url=https:\/\/horwathhtl.com\/tr\/project\/vodafone-park-stadyumu-icin-finansman\/\" target=\"_blank\">\n          <div style=\"--hhtl-width: 2; --hhtl-height: 2; --hhtl-margin-y: 0; --hhtl-margin-right: 0.625;\" class=\"bg-hhtl-neutral-500 hover:bg-hhtl-amber hhtl-size flex hhtl-margin items-center justify-center rounded-md cursor-pointer transition-colors duration-300\">\n            <svg style=\"--hhtl-height: 1.3;\" class=\"hhtl-size fill-white\" viewBox=\"0 0 16 16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M13.1 2H2.9C2.4 2 2 2.4 2 2.85V13.1C2 13.55 2.4 13.95 2.9 13.95H13.1C13.6 13.95 14 13.55 14 13.1V2.85C14 2.4 13.6 2 13.1 2ZM5.55 12.2H3.8V6.5H5.55V12.2ZM4.7 5.7C4.15 5.7 3.65 5.25 3.65 4.65C3.65 4.05 4.1 3.6 4.7 3.6C5.25 3.6 5.75 4.05 5.75 4.65C5.75 5.25 5.25 5.7 4.7 5.7ZM12.25 12.15H10.5V9.35C10.5 8.7 10.5 7.8 9.55 7.8C8.6 7.8 8.5 8.55 8.5 9.25V12.1H6.75V6.5H8.4V7.25H8.45C8.7 6.8 9.3 6.3 10.15 6.3C11.95 6.3 12.3 7.5 12.3 9.05V12.15H12.25Z\" \/>\n            <\/svg>\n          <\/div>\n        <\/a>\n        <a class=\"hhtl-animate-global-top hhtl-animate-global-delay-3\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/horwathhtl.com\/tr\/project\/vodafone-park-stadyumu-icin-finansman\/\" target=\"_blank\">\n          <div style=\"--hhtl-width: 2; --hhtl-height: 2; --hhtl-margin-y: 0; --hhtl-margin-right: 0.625;\" class=\"bg-hhtl-neutral-500 hover:bg-hhtl-amber hhtl-size flex hhtl-margin items-center justify-center rounded-md cursor-pointer transition-colors duration-300\">\n            <svg style=\"--hhtl-height: 1.3;\" class=\"hhtl-size fill-white\" viewBox=\"0 0 16 16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M13.335 2H2.665C2.48904 2.00131 2.32065 2.07179 2.19622 2.19622C2.07179 2.32065 2.00131 2.48904 2 2.665V13.335C2.00131 13.511 2.07179 13.6794 2.19622 13.8038C2.32065 13.9282 2.48904 13.9987 2.665 14H8.41V9.36H6.85V7.545H8.41V6.21C8.41 4.66 9.355 3.815 10.745 3.815C11.21 3.815 11.675 3.815 12.14 3.885V5.5H11.185C10.43 5.5 10.285 5.86 10.285 6.385V7.54H12.085L11.85 9.355H10.285V14H13.335C13.511 13.9987 13.6794 13.9282 13.8038 13.8038C13.9282 13.6794 13.9987 13.511 14 13.335V2.665C13.9987 2.48904 13.9282 2.32065 13.8038 2.19622C13.6794 2.07179 13.511 2.00131 13.335 2Z\" \/>\n            <\/svg>\n          <\/div>\n        <\/a>\n        <a class=\"hhtl-animate-global-top hhtl-animate-global-delay-4\" href=\"mailto:?subject=Vodafone%20Park%20Stadyumu%20i%C3%A7in%20Finansman&#038;body=https:\/\/horwathhtl.com\/tr\/project\/vodafone-park-stadyumu-icin-finansman\/\">\n          <div style=\"--hhtl-width: 2; --hhtl-height: 2; --hhtl-margin-y: 0; --hhtl-margin-right: 0.625;\" class=\"bg-hhtl-neutral-500 hover:bg-hhtl-amber hhtl-size flex hhtl-margin items-center justify-center rounded-md cursor-pointer transition-colors duration-300\">\n            <svg style=\"--hhtl-height: 1.3;\" class=\"hhtl-size\" viewBox=\"0 0 16 16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path class=\"fill-white\" d=\"M14 3H2C1.73478 3 1.48043 3.10536 1.29289 3.29289C1.10536 3.48043 1 3.73478 1 4V12C1 12.2652 1.10536 12.5196 1.29289 12.7071C1.48043 12.8946 1.73478 13 2 13H14C14.2652 13 14.5196 12.8946 14.7071 12.7071C14.8946 12.5196 15 12.2652 15 12V4C15 3.73478 14.8946 3.48043 14.7071 3.29289C14.5196 3.10536 14.2652 3 14 3ZM12.9 4L8 7.39L3.1 4H12.9ZM2 12V4.455L7.715 8.41C7.7987 8.46806 7.89813 8.49918 8 8.49918C8.10187 8.49918 8.2013 8.46806 8.285 8.41L14 4.455V12H2Z\" fill=\"#161616\"\/>\n            <\/svg>\n          <\/div>\n        <\/a>\n      <\/div>\n    <\/div>\n              <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<\/div>","protected":false},"featured_media":3226,"template":"","meta":{"_acf_changed":false},"country":[],"class_list":["post-28196","project","type-project","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/horwathhtl.com\/tr\/wp-json\/wp\/v2\/project\/28196","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/horwathhtl.com\/tr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/horwathhtl.com\/tr\/wp-json\/wp\/v2\/types\/project"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/horwathhtl.com\/tr\/wp-json\/wp\/v2\/media\/3226"}],"wp:attachment":[{"href":"https:\/\/horwathhtl.com\/tr\/wp-json\/wp\/v2\/media?parent=28196"}],"wp:term":[{"taxonomy":"country","embeddable":true,"href":"https:\/\/horwathhtl.com\/tr\/wp-json\/wp\/v2\/country?post=28196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}