Agata Przeniosło-Drozd

Senior Consultant, Warsaw, Poland

Agata Przeniosło-Drozd has been an integral part of Horwath HTL Poland since 2015, where she holds the position of Senior Consultant. In this capacity, Agata leverages her extensive expertise to deliver a broad spectrum of financial and operational services within the hospitality industry.


Bio

Agata Przeniosło-Drozd has been an integral part of Horwath HTL Poland since 2015, where she holds the position of Senior Consultant. In this capacity, Agata leverages her extensive expertise to deliver a broad spectrum of financial and operational services within the hospitality industry.

Agata specialises in conducting in-depth financial analyses for hotel projects, including profit and loss (P&L) evaluations aligned with the Uniform System of Accounts for the Lodging Industry (USALI). Her skills extend to negotiating lease, management, and franchise agreements, ensuring optimal outcomes for her clients. Additionally, she is highly experienced in market analysis, feasibility studies, and co-developing valuations. Her work frequently involves auditing hotel operations to identify areas for improvement and crafting industry reports with a focus on operational and investment perspectives for effective hotel asset management.

With over 19 years of experience in the hotel and tourism sector, Agata’s career includes roles at leading travel agencies such as Orbis Travel and Triada, where she contributed to product development and operational excellence. She also played a key role in developing tourism products at Benefit Systems and gained valuable insights into sales and marketing during her tenure at the four-star Hotel Narvil Conference & SPA.

Academically, Agata has a strong foundation in tourism and hospitality, having earned a master's degree in tourism and recreation from the Warsaw Academy of Physical Education. She completed her doctoral studies at the University of Physical Education in Warsaw, where she also lectured on marketing fundamentals at the Higher School of Tourism and Recreation.

Her blend of hands-on experience and academic credentials positions Agata as a highly respected professional within the hospitality sector, making her a vital asset to Horwath HTL Poland and the clients she serves.

Expert insights

Cutting edge analysis.

Report

Poland Hotel Market 2023

Before the COVID-19 pandemic, Poland exhibited robust GDP growth, outperforming many EU countries. However, the pandemic induced a significant economic downturn, with Poland’s GDP shrinking by 2% year-over-year, better than the EU average decline of 6.1%. Recovery began in 2022, bolstered by expansionary fiscal policies, a strong labour market, and an influx of Ukrainian citizens. Nevertheless, inflation surged to 10.3% in July 2023, among the highest in the EU, with energy prices contributing significantly. Poland’s GDP is expected to grow moderately at 0.7% in 2023 and 2.7% in 2024, with inflation projected to remain high at 12.6% in 2023 and 7.9% in 2024.

Dariusz Futoma
Dariusz Futoma
Managing Director, Poland
Report

Poland Hotels & Chains Report 2023

The 2023 edition of the “Poland Hotels & Chains Report” provides an in-depth look at the Polish hotel market, highlighting the continued expansion of branded hotels, the recovery from the COVID-19 pandemic, and the evolving business models within the industry. The report also covers the key players, market dynamics, and future development trends in Poland.

Dariusz Futoma
Dariusz Futoma
Managing Director, Poland
Report

Poland Hotel Market 2021

Poland’s economic landscape experienced significant growth throughout the 2010s, highlighted by a 4.7% GDP growth in 2019, one of the highest in the European Union. The onset of the COVID-19 pandemic in 2020, however, reversed this trend, resulting in a GDP contraction of -2.7%. Despite this downturn, Poland’s economy showed resilience, recording one of the shallowest recessions in the EU with a GDP drop far less severe than the EU-27 average of -6.1%.

Dariusz Futoma
Dariusz Futoma
Managing Director, Poland
Report

Poland Hotels & Chains Report 2021

The 2021 edition of the “Poland Hotels & Chains Report” provides an insightful analysis of the Polish hotel market, emphasizing the resilience and growth of branded hotels despite the challenges posed by the COVID-19 pandemic. This report highlights the key trends, market dynamics, and the performance of both domestic and international hotel chains in Poland.

Dariusz Futoma
Dariusz Futoma
Managing Director, Poland
Report

Poland Hotel Market 2020

Poland’s hotel market has experienced robust growth over the past decade, driven by steady economic development and increased foreign investment. However, the COVID-19 pandemic has posed significant challenges, disrupting the upward trajectory. This report provides an in-depth analysis of the market performance, economic conditions, and future outlook for the Polish hotel industry.

Dariusz Futoma
Dariusz Futoma
Managing Director, Poland
Report

Poland Hotel Market 2019

Poland’s hotel market is experiencing robust growth, fuelled by a strong economy, increasing tourism, and significant foreign investment. Poland is not only gradually reducing the distance to the richest EU countries but is now in the elite group of the 25 most developed economies in the world. Ranked 36th in the world, in the level of globalization, measuring 169 countries using the Global Connectedness Index, Poland has increasing ADR and occupancy of hotels in major cities, which in turn is encouraging investors to open new hotels. This report provides a comprehensive overview of Poland’s economic environment, tourism trends, hotel market performance, and future outlook.

Dariusz Futoma
Dariusz Futoma
Managing Director, Poland