Our Offices
Welcome to the Netherlands
The Horwath HTL office in the Netherlands, has been in operation since 1994, and has established a strong reputation within the hospitality industry. As of July 2024, Horwath HTL entered into a strategic partnership with Forvalue, further strengthening the office's position in the Dutch market.
Regional Contacts
Dorus Helsen
HOSTA 2026 – The Benelux Hotel Industry
The HOSTA 2026 report aims at providing relevant information for hoteliers as well as investors, bankers, project developers, municipal authorities, industry organisations and further anybody with an interest in the middle and upper segments of the Benelux Hotel industry. The 48th edition of the annual report contains the results of the Benelux hotel industry in 2025 and was presented in September 2026.
The HOSTA 2026 report is based on the information provided approximately 400 three-, four- and five-star hotels in the Netherlands, Belgium and Luxembourg. The composition of participants is not meant to be a representation of the entire market. Our goal is to draw conclusions based on the relevant trends in the industry we examine over the years from a composition of participants which maintain a relatively consistent product over time.
ABN AMRO has been a partner in this survey for almost a decade. We are proud and grateful to have their continued support for the production and presentation of the HOSTA 2026.
Years Market Experience
Experts across the Region
Projects Completed
Leadership
Dorus Helsen
Managing Partner, Netherlands
Koos Schreuder
Managing Partner, Netherlands
Marco van Bruggen
Senior Consultant, Netherlands
Ewout Hoogendoorn
Senior Advisor, Netherlands
Marlijn Hesselink
Consultant, Netherlands
Joris Blommaert
Consultant, Netherlands
Maarten Ellemers
Junior Consultant, Netherlands
Robin Heinemans
Junior Consultant, Netherlands
Capabilities
Creative solutions for a complicated world.
Strategy and Planning
It can be hard to know what the right move is. We understand the path ahead, let us help you succeed.
Growth, Sales and Marketing
Do more with what you have. Get your focus and resources to the right place.
Operational Support
What gets measured gets done, so start measuring. We show you the standards, then help you smash through them.
Valuation and Transaction Advisory
When there is a deal to be done, you may only have one chance. Let's get it right.
Netherlands office projects
We help ambitious clients achieve extraordinary outcomes.
5-Star Hotel Repositioning Review
Valkenburg / Maastricht, The Netherlands
Hospitality
Operational Support
Companies
Amsterdam Hotel Portfolio Valuation for WIN Hotels
Amsterdam, The Netherlands
Hospitality
Valuation and Transaction Advisory
Assets
Brussels Airport Regional Development Study
Brussels, Belgium
Hospitality
Strategy and Planning
Assets
Conversion Concept Development and Investment Analysis
Kijkduin, The Netherlands
Hospitality
Strategy and Planning
Assets
Conversion Valuation of Former Military Training Facility
Blaricum, The Netherlands
Hospitality
Valuation and Transaction Advisory
Assets
Dutch Hotel Portfolio Valuation
Berlin and Osnabruck, Germany
Hospitality
Valuation and Transaction Advisory
Assets
Feasibility Study for Hotel Conversion
Maastricht, The Netherlands
Hospitality
Strategy and Planning
Assets
Holiday Park Market Value
Tholen, The Netherlands
Leisure
Valuation and Transaction Advisory
Assets
Local insights
Cutting-edge analysis.
Benelux HOSTA Report 2023
The Netherlands’ hotel market remains a robust asset class, demonstrating resilience despite economic challenges. The sector’s performance, as tracked by key indicators like Occupancy (Occ), Average Daily Rate (ADR), and Revenue Per Available Room (RevPAR), shows positive trends since the COVID-19 pandemic’s impact in 2020. The market’s recovery is driven by strong domestic and international demand, and strategic adaptations by hoteliers.
Dutch City Hotel Index
The Dutch Hotel City Index, a joint publication by Horwath HTL and ABN AMRO, ranks Dutch cities based on their hotel investment climate. The analysis encompasses six categories: hotel demand, supply, sustainability, economy, demographics, and real estate. Only larger cities with at least three hotels of 100 rooms or more were included in the study.