New York City, USA
Office: Horwath HTL Atlanta, Marietta North & Phoenix, Scottsdale
Scope of Work: Intial engagement was to review 4 strategic assets; regarding pricing and positioning. Inital work led to active Asset Management retainer on NYC hotel and South Bay Los Angeles Hotel.
Description of Project: Assist Asset Management and Advisory Service with guidance for a small boutique hotel under 100 guest rooms (50% mix of suites) to improve market share and web presence. Our role is as an active Asset Management role, with input and direction to the property.
Project Status: Project initiated in September, 2012 with assessment/development of issues to be addressed. JRPG hired full time in December, 2013; currently engaged with monthly Sales, Marketing and RM Asset Management retainer.
Below are results after 8 months of engagement; through July, 2013, YTD.