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Horwath HTL Health and Wellness
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Health and Wellness is growing at 9.2% annually, double hotels on their own
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Horwath HTL Health and Wellness has delivered 170 projects

Video Viewpoint

Ingo Schweder, Managing Director of Horwath HTL Health and Wellness, discusses the growing trend in wellness tourism.


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Horwath HTL Health & Wellness

Expert advice every step of the way

Horwath HTL Health & Wellness offers a full range of consulting and management services that make a difference in hotel and spa performance. From preliminary market research and feasibility work that helps determine if, what and how a property should be created, positioned and run in a given location to taking responsibility for its ongoing management and success.

At Horwath HTL Health & Wellness, we focus on:

  • Wellness Community Master Planning
  • Destination Retreats
  • Lifestyle & Wellness Centers
  • Bathhouses
  • Resort Spas
  • Urban Hotel Spas
  • Medical Spas
  • Health & Fitness Clubs
  • Day Spas

We specialize in three key areas:

Market Research & Feasibility, Concept Development, Executive Recruitment and Spa Asset Management.

Market Research & Feasibility

  • Site Analysis
  • Market Research
  • Competitive Analysis
  • Positioning Strategy & Target Market
  • Service Platform Recommendations
& Unique Facility Features
  • Marketing Strategy
  • Architecture Program & Adjacency Diagram
  • Demand Analysis & Financial Forecast
  • Investment Analysis

Operational Concept Development

  • Overall Development Concept
  • Positioning Strategy
  • Cultural & Design Influence
  • Initial Look & Feel Recommendations
  • Rooms & Accommodation Concept
  • Food & Beverage Concept
  • Human Resource Philosophy
  • Service Culture & Employee Standard Recommendations
  • Wellness Concept
    • Treatments & Service Menu
    • Wellness Program Platform
    • Professional Product Line Recommendations
    • Sequence of Service with Initial Location-Specific Service Touch Points


  • Concept Statement
  • Positioning Strategy
  • Cultural & Design Influence
  • Unique Facility Features
  • Initial Look & Feel Recommendations
  • Treatments & Service Menu
  • Professional Product Line Recommendations

Executive Recruitment

  • Senior Wellness Team Recruitment
  • Selection Process
  • Detailed Interviews
  • Candidate Presentation

Spa Asset Management
Diagnostic Review

  • Review of the Spa Facility
    • Physical Plant
    • Service Platform & Revenue Generation
    • Service Standards and Consumer Feedback
  • Review of the Spa Facility’s Performance
  • Conclusions and Opportunities
  • Recommendations
    • Short and Medium Term
    • Long Term
  • Other Relevant Points

Ongoing Support

  • Monthly Calls to:
    • Review the Strategic Plan
    • Review Monthly Financial Performance
  • 2 Visits per Year with Operational Audits
  • Provide Assistance with:
    • Budget Development
    • Marketing Plan Development
    • Cap-Ex Improvement Plan
    • Menu Optimization and Service Improvement
  • Provide Annual Support to Spa Director (as required)

Click here to download a copy of the Horwath HTL Health & Wellness brochure

Success Stories

  • Great wall in China, near Beijing.
    Health & Wellness

    Niutuo, Greater Beijing , China

    Project Overview: Horwath HTL Health and Wellness was retained to develop a largescale wellness retreat including bathhouse and luxury wellness hotel. The project of 55 suites is positioned to be the central focus of Niutuo’s master plan, situated on 107,000 square meters and featuring a 11,000 square meter hot spring bathhouse as well as a 1,800 square meter wellness center.

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    Beautiful Tanah Lot Hindu temple in Bali at sunset
    Health & Wellness

    Luxury Wellness Resort, Ubud, Bali, Indonesia

    Project Overview: 45 acre prime plot of land that is directly on the Ayung River in Ubud, Bali, Indonesia. The goal of the assignment was to create a business plan for a luxury wellness community that includes …
    Horwath HTL Solution: Develop a luxury wellness community where guests can experience the spa and wellness traditions of the East and the West. The wellness resort of 74 guest rooms, suites, and pool villas …
    Project Status: Project is currently under construction, and scheduled to open in 2018.

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    Bridge in Rainforest - Monteverde, beautiful cloudforest in the north of Costa Rica
    Health & Wellness

    Luxury Wellness Resort, Costa Rica

    Project Overview: 800 acre plot of land located within the Costa Rican rainforest, identified as one of the most biodiverse places on the planet .

    Horwath HTL Solution: Develop a harmonious wellness community where guests can find a balance between the natural and modern world, where their health and well-being are served by ancient and indigenous wisdom as well as 21st century innovations .

    Project Status: The Resort is currently in schematic design, scheduled to open in 2018.

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  • beautiful woman getting spa treatment at daylight near the ocean
    Health & Wellness

    Luxury Spa, Venice, Italy

    Project Overview: Luxury spa and wellness facility that is within a luxury resort on the island of Isola delle Rose in the Venetian Lagoon.

    Horwath HTL Solution: Develop a luxury spa facility that works within the historic building structures that were already onsite and supports the overall positioning strategy of the Hotel.

    Project Status: The spa facility is operating and was recently awarded “Best New European Spa 2015” by Senses, “Best Beauty and Anti-Aging Spa” by Wellness Travel Award 2015, and “Best Wow Factor” by Wellness Travel Award 2015.

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    Panoramic view of Sanya city and bay from Luhuitou Park.
    Health & Wellness

    The Ritz-Carlton Hainan Island

    Project Overview: Luxury spa and wellness facility with a luxury resort on Hainan Island, China. 2,000 square meters of new construction, which is designed in a Spanish theme …
    Horwath HTL Solution: An indoor and outdoor luxury spa facility that is a blend of luxury treatment suites, traditional treatment rooms, and heat and thermal experiences …
    Project Status: The resort, including the spa, is scheduled to open in 2016.

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    Panoramic view on the world-famous spa and health resort town of Bad Kissingen, in the Bavarian region of Lower Franconia. Bad Kissingen is located in the south of the Rhön Mountains
    Health & Wellness

    Historic Wellness Hotel, Bad Kissingen, Germany

    Project Overview: An historic building, part of a 17,000 square meter land plot, that is in the heart of one of Germany’s oldest bathing towns. The goal of the assignment was to determine how the Client could renovate …
    Horwath HTL Solution: Renovate the historic building to include guest arrival, historic suites, F&B outlets, and bathing, and compliment the historic structure …
    Project Status: Project is currently on-hold.

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  • Screen Shot 2015-11-20 at 12.08.09
    Health & Wellness

    Active Retirement Community, Chonburi, Thailand

    Project Overview: An active retirement community that consists of both condominiums, villas and a resort-style clubhouse in Thailand’s Eastern Seaboard …
    Horwath HTL Solution: Thailand is an attractive market to develop this type of residential real estate …
    Project Status: Project is currently under-construction. The first phase of the Project is scheduled
    to open in 2017.

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    Health & Wellness

    Feasibility Study Rácz Thermal Spa & Hotel – Budapest, Hungary

    Project Overview: Feasibility, Operator and Investor Search for the Rácz Thermal Spa & Hotel. Horwath HTL Hungary & Russia have been supporting the owners of the property in securing an international management company and co-investor for the most luxurious thermal spa and boutique hotel complex in Budapest and possibly in Europe.

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    Skyline of Doha, Qatar during sunset.
    Health & Wellness

    Oryx Rotana Hotel & Qatar Airways Doha, Qatar – Luxury Airport Hotel Spa

    Project Overview:

    Market research & feasibility for a luxury airport hotel spa as well as first-class lounge spa designed by internationally-recognized designer Antonio Citterio.

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