Special Market Report, issue 27: West Africa

By On 11th September 2014

Beatrice Montagnier of Horwath HTL Senegal writes the latest Horwath HTL market report on West Africa.

‘A critical factor affecting the materialization of the hotel potential in West Africa is the ability to maintain a context of political stability and security. This remains a challenge, specifically in Sahel countries.’

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About The Author

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Beatrice Montagnier


Français

Diplômée de l'Institut d'Etudes Politiques de Strasbourg et d'un Master en gestion du tourisme à l'IREST (Sorbonne). Après une première expérience en cabinet de conseil en hôtellerie, Béatrice Montagnier a travaillé en tant que consultante au sein d’un cabinet spécialisé en tourisme et loisirs pendant 5 ans. Elle e a conduit et participé à de nombreuses études de marché, de faisabilité, de stratégies territoriales et de retombées économiques. Elle a rejoint Horwath HTL en 2006 en tant que consultante senior puis directrice. Béatrice a développé une compétence spécifique pour les stratégies hôtelières, ainsi que les études de marché et de programmation hôtelière dans le cadre de projets urbains ou de resorts. Son expérience internationale inclut le Maghreb, le pourtour méditerranéen et plus spécifiquement l'Afrique Subsaharienne, sur laquelle elle travaille depuis 2008. En charge d’Horwath HTL Dakar (Sénégal) pendant 4 ans, elle est désormais basée à Yaoundé (Cameroun).

English

Béatrice Montagnier graduated from the Institut d’Etudes Politiques (IEP) of Strasbourg and a Master in tourism management at La Sorbonne. She worked as a research manager for a hospitality consulting company before working as a consultant for a tourism & leisure consulting company for five years. During her career, Béatrice both conducted and participated in numerous feasibility, market, territorial strategy and economic impact studies. She joined Horwath HTL in 2006 as a senior consultant and then as director. Béatrice specialized in market and programming studies and hotel strategies, especially for urban or resort projects. Her international experience includes Maghreb, the Mediterranean region and more specifically Sub- Saharan Africa, where she has been working since 2008. In charge of Horwath HTL Dakar (Senegal) for 4 years, she is now based in Yaoundé (Cameroon).


 
bmontagnier@horwathhtl.com
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